Digital Signage

  • digital signage

Digital Signage is a modern and prestigious solution which allows for broadcasting content in accordance with one’s preferences, recipients’ attributes, place and specific time. It is a perfect communication platform connecting the broadcaster (owner) and the Customer.

This modern form of marketing requires not only fresh ideas, but also appropriate methods of their presentation!

Digital Signage solutions offered by IMS are an alternative to the boring and static visualization of billboards, posters or banners. All it takes is right location and our solution will enable you to reach your target audience. Remote management and full control over the content guarantee express and cost-effective updates.

So, if you are looking for the right marketing strategy and you wish to implement it using interactive media – you couldn’t have chosen better!

Through many years of practice, Internet Media Service SA has accumulated broad knowledge on the best manner of broadcasting video content (e.g. commercials) at the point of sale. Annually increasing revenues from broadcasting commercials at a point of sale and hiring client communication specialists at the point of sale allowed us to expand our advertising network and include visual advertising media. Displays are placed in the busiest parts of shopping malls, which make it possible to reach the Client in the best possible way: in corridors (near escalators and lifts) and in leisure and restaurant areas.

The broadcasted content is prepared on the basis of:

-          Materials provided by the Partner and Advertisers,

-          Special neutral content provided by IMS SA.

Own Digital Signage System management programme.

Creations of the IMS production studio – flash animations, spots, films, posters, sound effects, dubbing.

Business models

In all business models, the image of a shopping mall and its position on the market are the most important.

Locations of display installation are specified during negotiations, on the basis of a database containing information on customer traffic in the mall and IMS SA's own experience.

 

Digital Signage in shopping malls

DIGITAL SIGNAGE

Contact

Przemysław Świderski

Vice President, Development Director

Marketing sensoryczny | Marketing muzyczny