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AROMAMARKETING influences the Customer’s behaviour at the point of sale with individually selected fragrance compositions. It is an art of using scent in marketing campaigns and affecting the Customer’s emotions.
Aromamarketing is an important factor supporting modern marketing strategies and a new element of mix marketing.
Aromamarketing is an extremely effective business tool It is a powerful weapon in the battle for the Customer.
It is impossible to resist aromamarketing. We can close our eyes, plug our ears but we cannot stop breathing...
Scent cannot be ignored; we feel it irrespective of our will. It has the greatest influence on our mood, feelings and emotions. We encounter scents which influences our behaviour every day.
Numerous studies show the great potential hidden in aromamarketing. It would be a mistake to ignore the role scents can play in one’s marketing plans.
We help our Clients design the atmosphere in their points of sale, reduce unpleasant smell, use scent to create a brand logo and multiply their profits.