IMS was awarded the first prize in the category of „The Best Digital Signage Content”!

On 7-8 June 2011, during the 2^nd International Digital Signage Conference Trends 2011, Polish Digital Signage Association Awards 2011 were granted. The contest had been organized by PDSA and Agnecja 4D. It was intended to select the best products and services used in the Digital Signage industry in Poland. Internet Media Services SA (IMS) was awarded the first prize in the Best Digital Signage Content category. The awarded content was the Neutral Content displayed in shopping malls in which IMS provides Digital Signage. The International Jury was comprised of:  Chairman - Mariusz Orzechowski (NEC Poland), Secretary - Maciej Dziadowiec (Member of the Board of PDSA), Dirk Hulsermann (Manager DOOH Solutions NEC Europe), Andrea Le Vot (Marketing & Research Manager Bluefox), Aleksander Janicki (Multimedia Architect) and Bogusław Kwarciak, PhD (Strategy Director of Opus B).

The authors of the IMS Neutral Content, responsible for both its concept and edition are:

Concept/Creative Supervision: Milena Kornacka

Animation/Edition: Anna Falacińska

Illustrations/Animation: Kuba Grabowski

Photographs: Cezary Korkosz

 The Neutral Content by IMS is a combination of 3 elements: visual, informative and neutral. It meets the requirements of Shopping Malls’ Customers, who are the target audience of this message characteristic for this type of place. It contains clear and constantly up-dated information, provides entertainment and makes the time spent here more pleasant, e.g. when people are waiting for a meal, elevator or when they use the escalators. It also serves an „advisory” function. The jury appreciated its quality, compliance with targeting criteria and the latest trends.