Internet Media Services S.A.
Puławska st. 465, 02-844 Warsaw
E-mail: biuro@imspolska.pl
phone +48 22 870 67 76
fax. +48 22 870 67 33
About IMS
Internet Media Services S.A. (IMS) is the market leader in providing specialized sensory marketing services in Poland. IMS uses cutting-edge technologies to create moods and influence customer behavior at the Point of Sale. Marketing solutions utilizing new media at the Point of Sale encompass three groups of services:
- Audiomarketing – creating music formats for customers, as well as the production and delivery of audio advertisements;
- Digital Signage - production and broadcast of audio-visual advertising messages as well as informational and brand-building content on LCD monitors;
- Aromamarketing – creating individualized fragrances for clients, according to the brand image and layout of the place of sale.
The company’s mission is to remain the leader in providing advanced marketing solutions in the place of sale.
Management
The Management Board of IMS consists of:
Michał Kornacki – President;
Wojciech Grendziński – Director of Sales;
Piotr Bielawski – Chief Financial Officer;
Dariusz Lichacz – oversees the Music Department;
Przemysław Świderski – responsible for development of Digital Signage in Shopping Centers.
Michał Kornacki – Board member
Began his career in 1994 as a sales representative at Masterfoods Poland Ltd. and eventually advanced to the position of Regional Sales Manager. Between 1999 – 2002, he was Director of Sales and Marketing at Fructa Poland Ltd. while simultaneously being a member of the European Management Team at Wasergold Gmbh. In 2002, he became Chairman of the Board of Marspol Serwis Ltd. Since 2005, he has been on the Management Board of IMS and was named President of the Board in 2007. Kornacki is a graduate of the Academy of Physical Education in Warsaw, with a degree in Coaching.
Wojciech Grendziński – Board member
He is a graduate of the Department of History at the University of Gdańsk, with a specialization in teaching. After working with youth for two years, he began his long career in the FMCG sector. His first position was as a Sales Representative in 1992 with Mars Poland Ltd. (formerly Masterfoods Poland Ltd.). Over the next 14 years he held various positions in the Sales Division of Mars, including: Wholesale Development Salesman, Area Sales Manager, Area Impulse Manager, Vending & Food Service Manager, Business Development Manager, and Regional Sales Manager. In 2006, he became the National Field Sales Manager and was responsible for overseeing business with customers in retail and wholesale sales. He held this position until 2008 and was also a member of Mars’ Board in the Sales Division. In February 2008, Grendziński joined IMS Poland and assumed the position of Director of Sales.
Przemysław Świderski – Board member
Between 1996-1998, he worked in the FMCG sector in the sales divisions of Cussons Poland and NOWEX. He then joined the media industry, where he was an Account Executive for Broker FM and Radio Muzyka Fakty. In 1999-2001, he served as Advertising & Promotions Executive at Machina Press Ltd. In 2001, he became Sales Manager for RMB/New Age Media, developing the company’s dominant position in the cinema advertising market in Poland. Since 2003, he has been a member of the Management Board of IMS. Świderski is a graduate of the Leon Koźmiński College of Business and Management, with a degree in Management and Marketing.
Dariusz Lichacz – Board member
In 1985, Dariusz Lichacz began his long flirtation with show business as a DJ and presenter. Between 1996-1998, he served as Program Director for Radio Color and brought the station to the number one slot in the listenership rankings. He cannot survive a day without music and there isn’t a club in Warsaw where he has not DJ-ed. In his free time, he tutors program directors at radio stations and advises them on music programming. His many years of running a television production company and organizing live events gave him a wealth of knowledge in using the latest technologies and electronics. This gave birth to a new passion for creating and utilizing unique tools in audio and video, which, in turn, inspired him to found Internet Media Services. His hobbies include travel, especially to places where he has the opportunity to find a unique record. He is an aficionado of the latest technologies and electronic gadgets. His passion translates directly into the success of the company. Lichacz is a graduate of the Academy of Physical Education in Warsaw, with a degree in Teaching and Coaching. He also holds a Post-graduate degree in Law and Administration from the University of Warsaw.
Piotr Bielawski – Board member
Supervisory Board
The Supervisory Board of IMS consists of:
Dr. Wiesław Rozłucki – Head of the Supervisory Board;
Artur Czeszejko-Sochacki – Supervisory Board member;
Bartosz Szymański - Supervisory Board member;
Krzysztof Bajołek - Supervisory Board member
Dr. Wiesław Rozłucki – Head of the Supervisory Board
1991 – 2006, CEO of the Warsaw Stock Exchange
1994 – 2006, Member and Chairman of the Board of the National Securities Depository.
He is a former member of the Executive Council of the Federation of European Stock Exchanges (FESE) and the Working Committee of the World Federation of Exchanges (WFE). In the years 1993-1995, he was a member of the Council for Economic Development, advising the President of the Republic of Poland. Since 2002, he has been a member of the Supervisory Board of the Foundation for Capital Markets Education. In 2003, he became a member of the Council of the Lesław A. Paga Foundation. He is also a member of the Committee of Good Practices in the Corporate Governance Forum.
Rozłucki currently serves as the Chairman of the Program Council at the Polish Institute of Directors and Program Council of the Harvard Business Review in Poland. He also heads a consulting firm offering strategic and financial advisory services. He also sits on the boards of the following publicly traded companies: Telekomunikacja Polska S.A., TVN, MCI Management, Wasko, Polimex-Mostostal and Bank BPH. He has been awarded the L'Ordre National du Merite from the government of France (1995) as well as the Commander’s Cross from the Order of the Revival of Poland (2000). Rozłucki is a graduate of the Warsaw School of Economics, Department of Foreign Trade. Between 1973-1989, he was a research fellow at the Institute of Geography and Spatial Planning at the Polish Academy of Sciences (PAN). Between 1979-1980, he was a scholar at the British Council at the London School of Economics. He received his doctoral degree in 1977.
Artur Czeszejko-Sochacki – Supervisory Board member
He has been connected with Internet Media Services since the company was founded in 2000. In 2000-2001, he served as President of the company and was a member of the Management Board between 2001-2008. He served as the company’s Chief Financial Officer through 2007.
He has held various management positions in companies such as: Tech Cave Ltd. (Management Board member, 2006-2008), PPHU Zorza S.A. (Vice Chairman of the Supervisory Board, 2003-2005), Artmann Ltd. (Commercial Director and Representative of the Management Board, 1998-2001, Chairman of the Board, 2001-2002).
Between 1998-2006, he served as President of the Association of Individual Investors in Warsaw.
Bartosz Szymański - Supervisory Board member
He began his professional career as an assistant fund manager with the Union Investment TFI Investment Fund Company. He later worked as a comptroller with a multinational company listed on the NYSE. In 2007, he returned to work in the financial markets as an equities analyst for the Millennium Brokerage House. He is currently employed with OPERA Kwiatkowski i Wspólnicy SKA, a subsidiary of the OPERA Group, and manages investment portfolios for the OPERA TFI Investment Fund Company. He is a graduate of the Warsaw School of Economics, where he completed studies in International Economic Relations with a specialization in International Financial Management. He also holds licenses to work as a securities broker and investment advisor in Poland.
History
Important dates in the history of the company:
- 2000
Internet Media Services Sp. z o.o. is founded
The Interactive Audiomarketing System (ISA) is developed as are unique standards to provide music services for customers.
IMS provides music services in one location in the country.
- 2001
IMS launches a new advertising service – AUDIO ADVERTISING AT THE POINT OF SALE (Radio POS)..
- 2003
IMS begins using the RCS SELECTOR software, used by over 9,000 radio stations around the world to program music, to aid in creating playlists.
IMS provides services in 142 locations across the country.
- 2005
IMS receives the ISO 9001 Quality Management System certification. In a joint project with polling company Research House Maison, IMS develops new methods to quantify customer satisfaction with music as well as to measure the effectiveness of audio advertising at the Point of Sale.
IMS provides services in 848 locations across the country.
- 2006
Tech Cave Sp. z o.o., a subsidiary of IMS, is created. Tech Cave is responsible for research and development and installing audio systems at locations across Poland on behalf of IMS. It also provides electro-acoustic analysis and measurements.
IMS introduces a new service for new and existing customers – VIDEOMARKETING. The service is provided on a new proprietary device, designed entirely by a team of IMS and Tech Cave specialists.
IMS offers AROMAMARKETING to customers for the first time.
IMS expands abroad and begins to service customers outside of Poland.
IMS develops a proprietary system of measuring and controlling sound volume at the Point of Sale – GoldenEar24. The system allows the centralized control of volume levels at retail locations serviced by IMS.
IMS is selected by LOT Polish Airlines to be the sole provider of a special music program for Pope Benedict XVI during his visit to Poland.
IMS provides services in 1,384 locations across the country and abroad.
- 2007
April 10, 2007 – Internet Media Services officially becomes a joint-stock company, Internet Media Services S.A., which is legally allowed to issue stock, and is no longer merely a limited liability company (Sp. z o.o.).
Awards and distinctions:
- Listed in the Business Gazette’s 2007 ranking of most dynamically growing companies.
- Nominated in two categories in the Kreatura 2007 contest.
- The editors of Business Media laud IMS for its rapid development in 2007.
IMS provides services in 2,110 locations in Poland and abroad.
- 2008
Expansion of Digital Signage services to four prestigious shopping malls in Poland as a result of the acquisition of Mall TV.
IMS provides services in 2,870 locations in Poland and abroad.
- Dynamic growth in the number of retail locations serviced, 2000-2008
Shortcuts
Audiomarketing
Aims to influence customer behavior at the Point of Sale, through the use of custom-tailored musical formats
Digital signage
Is the solution for targeting audio-visual advertising, allowing the broadcast of content - suitable for the time and place - in line with customer preferences and characteristics
Aromamarketing
Influences consumer behavior at the Point of Sale through the use of tailor-made fragrances. It is the art of using scent in a marketing campaign in order to reach customer emotions
Advertising at the Point of Sale
The store is the only place where the product, consumer, advertising message and money all come together at the same time
